Good lord is it hard to make and sell a movie. The sheer hours of energy a film consumes is staggering. The good news is that it's a learning process. The bad news is it's a learning process. Well at least I know a million things not to do next time around. Okay maybe not a million - more like 500,000...
I've been very lucky so far - we've gotten great press - a review in Variety, a front page review on the Chronicle Herald (color), national radio coverage, numerous TV and print articles - most of them very positive about the film. That's a testament to my PR folks at BAT Entertainment as well as the dedicated media people at the various fests (Brie Rhieben and Pam Todd at the Atlantic Film Festival in particular, and mega kudos to Chris Wiggum in San Francisco for snagging Variety).
Now that we have some big fests under our belt and a sizable press kit, we've headed into the wonderful world of film sales.
Wow.
To say this is a sleazy world, let's just say I've already met more snakes and weasels than I would at a mongoose picnic. Luckily we've had some people around to guide us through the muck, and things are looking up. Can't say much more than that for now - but expect an announcement soon...
We're not finished with the festival circuit by any means. We're kicking off the new year with a very cool screening at the Laguna Art Museum on Jan 11th, as the opening film for their 2008 documentary film series. Along with Tribeca winner "The Cats of Mirikitani" we'll be part of a series called "The Truth About Cats and Dogs." More details as the screening date approaches.
We'll know more about other festival screenings in a few weeks. The nice thing is that now we've had exposure festivals are soliciting us to send screeners. That's a nice change lol.
Anyway there will be more news coming soon - I promise.
Later
Shane
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